Healthcare Research

In a rapidly evolving global marketplace, access to timely information is critical for business agility and decision
making. Quality research provides objective, distilled information to aid in product development, marketing, vendor
selection and staff training. The continued advancement of technology and increasing competition within the
healthcare marketplace is creating the need for market and competitor research.

 Available Healthcare Reports

Hearing Instruments 2010: Baby Boomers, Bottlenecks and Boosting Growth
Published 2-25-10
Price: Full Version US$ 3,495.00; Audiologist Version US$ 350.00
Pages: 150 (est.)
Baby boomers represent a potential multi-decade growth engine for hearing aid makers but distribution bottlenecks and cultural taboos may hinder market potential. Hearing instrument vendors and dispensers need to keep abreast of the latest market developments to remain competitive. Consolidation and evolution have accelerated. Since 1990, the number of manufacturers has dropped by more than 50 percent. Currently the top six vendors account for 91 percent of global sales. While sales are polarized, technology innovation is not limited to these giants. Smaller firms continue to bring unique technologies to the market. Population changes brought about by aging baby boomers portend high growth rates but also threaten to bottleneck the distribution channel.
The report is available in two formats to serve multiple audiences. The full report, priced at $3,495.00, contains nearly 150 pages of global market sizing and share, technology and concise analysis, market projections and strategy recommendations
The "Audiologist Version" is 63-pages and is priced at $350. It excludes the Global Market Sizing, Global Market Share and Market Opportunities chapters that are of more interest to manufacturers. The Audiologist version also limits manufacturer profiles to the top three.
Table of Contents

Custom Healthcare Research
Patient Communication and Entertainment Systems
Vendor-instigated, custom research project kicked off by the advent of inexpensive flat-screen televisions
and IP-based communication ushering in a frenzy of activity for makers of patient bedside communications
and entertainment systems. Navigating patient needs and attaining HIPPA compliance created new products
tieing bedside consoles with secure electronic patient records and drug dispensing systems.

Custom research into healthcare technology vendors offers an extensive list of possible deliverables including company
profiles, comparative feature matrices, sales guides, training courseware and supporting intranet content. Each vendor
listed below is (or has been) followed by J Analytic.

Custom research into other healthcare markets is encouraged.

Hearing Instruments  Patient Communications
GN ReSound

 Cardinal Health

Sebotek Hearing Sys.


Siemens Hearing Inst.


Songbird Hearing

 Siemens HiMed

Sonic Innovations


 Sonova Holdings


 Starkey Laboratories



 William Demant Holdings


©2010, J Analytic